🪄 Get Targeted Leads from Reddit

PLUS: Scraping Reddit Posts and Comments

Hey,

The Spells Master is back!

Welcome to the 22nd issue.

Today's topics:

  1. Get Targeted Leads from Reddit

  2. A resource to find top newsletter ads

  3. One recommended video on Scraping Reddit Posts and Comments with no code

Get Targeted Leads from Reddit

Since we have already established that Google is pushing UGC-sites like Reddit, Quora, LinkedIn Pulse, and Medium more on the SERPs, smart SEOs are hacking Reddit posts to rank on highly targeted keywords.

Telescope is one such case. It is an alternative to Apollo and Zoominfo.

There have been many Reddit posts with Telescope as the top recommended comment.

I see it on every Entrepreneurial Subreddit nowadays.

The process to rank it is pretty simple:

  1. Write a question that accurately describes your tool. Don't forget to mention the keywords in the headline itself.

  2. Write a comment from a new aged account and buy upvotes so the comment ranks #1.

  3. Don't forget to buy upvotes for the post itself to show up in top of the week, month, and all time.

Generate Highly Targeted Leads for B2B Cold Outreach on /r/SaaS

This is done in a very slick way with an intention to promote it to SaaS Founders, Sales People, and Entrepreneurs. Basically, anyone who has anything to do with leads.

But Redditors are smart enough to catch it.

Redditors catching the marketers

Comments like this are rare so it mostly doesn't make a difference.

And Reddit is notorious for banning sites that promote excessively. They even shadowban links in the post. Some examples include link shorteners like bit.ly, t.ly or creator platforms like gumroad.com. Using such sites in your posts deranks it.

Such posts are effective in passing SEO juice as well because Reddit has a high Domain Rating.

One way to make a post like this better is by owning the comment with "Hey, I've built this tool that does the same thing as Apollo and ZoomInfo at a fraction of their price." and Redditors probably wouldn't catch you.

You have to be a little sly in marketing. If you do that, there is no retort any Redditor can give but you have to develop new ways to promote the tool.

A resource to find top newsletter ads

Best way to learn anything is to imitate the top players in your niche.

Writer Ads shows you the top newsletter ads of the World's Best Newsletters.

You can spy on the Facebook and Instagram ads of the top email newsletters for FREE.

This product is useful and easy to remake for your niche.

It simply links back to Facebook Ads Library of the top creators.

So if you are a D2C SaaS platform like Triple Whale, you can create a simple d2cads.com to promote Triple Whale through a free site like this.

It even gets nice backlinks when everyone in your niche starts promoting it, they will have to link back to it.

This is great for SEO and backlink juice.

Scraping Reddit Posts and Comments for insights is how copywriters make words click.

Every Copywriter’s best-kept secret is doing Market Research and using customers’ own words to describe your own product. It almost always works.

This video shows you how to scrape Reddit Posts and Comments to get such insights so your words hit your audience in the right spots.

Tweet of the day

Project Name as a Domain Name is how you get lots of free backlinks.

We all know the Power of Good Domain Names but if your Project Name is the same as your Domain Name, then you get tons of free backlinks.

Cal.com and Copy.ai are 2 great examples.

Another advantage is influencers making videos can say your Project Name without having to explicitly write the Domain Name.

Rabbit Holes

  1. Next big thing...Kardashian Ice Cream? Barstool Pizza? - There are people who live 5 years into the future. Stu Iverson is one such guy. He predicted something before it happened.

  2. Zero to 147,973 email subscribers by Noah Kagan, AppSumo - Noah Kagan is one of the most underrated marketers in the world. His YouTube is full of goldmine. He growth hacked multiple startups again and again.

  3. ByteDance - The world's most valuable startup! - TikTok took the world by storm but most people don't know the parent company behind it. ByteDance was truly ahead of its time.

Startup of the day

Pocket Casts is how you listen to podcasts on Android.

It is beautifully designed and feature-rich. Most Android Apps aren't.

I expected it to be huge but it only makes $100,000 per month.

I think that's good money for a one-and-done app. They haven't changed significant features in years other than major Design Revamps.

Until next time,

Your Spells Master!

Enjoyed the newsletter? Share it with your marketers and content creator friends.

More Startup Spells 🪄

  1. Reverse-Engineering Business Model of Newsletters (LINK)

  2. Peak End Rule (with Real Life Examples) (LINK)

  3. Hijack Attention (using Pattern Interrupt) (LINK)

Disclosure: Everything said in this post is for educational purposes only. Please follow the law. By reading this post, you accept full responsibility for your actions.

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