🪄 Insider Heist at Big Tech

PLUS: Faceless Designer Making $1M/Year

Hey,

The Spells Master is back!

Welcome to the 149th issue.

Today's topics:

  1. Insider Heist at Big Tech

  2. A tool to Find The Best LLM Models and Prices for Your Prompts

  3. One recommended video on Faceless Designer Making $1M/Year Anonymously with 31k X followers

Insider Heist at Big Tech

In the world of Big Tech, it's not just bosses exploiting employees - the reverse is equally true. Some employees have made millions through shady insider activities.

These are a few common insider schemes:

  1. Social Media Account Theft: Insiders steal valuable usernames on platforms like Twitter, Instagram, and TikTok. Forums like OGUsers facilitate these transactions.

  2. Account Bans for Hire: Employees accept payment to ban specific accounts.

  3. Review Manipulation: Removing negative reviews from Google My Business for hefty fees (up to $5,000 per review). GMB reviews are the top-most ranking factor for local businesses so removing a negative review directly affects the bottom line.

  4. Search Result Manipulation: Google employees manually adjust rankings for commercial keywords for their friends and partners. There are Googlers who have made millions doing this.

  5. Data Theft: Swapping client lists with competitors or stealing proprietary information.

These are 2 real-world examples:

  1. A Meta employee stole an Instagram account for $14,000.

  2. Shannon You attempted to steal Coca-Cola's secret recipe and got 14 years in prison.

Underground marketplaces on Telegram and Discord connect clients with insiders and forums like OGUsers facilitate such transactions.

And a few methods exploit legitimate processes, like copyright claims for username ownership.

While there are certainly bad bosses, bad employees too engage in unethical and illegal activities.

A tool to Find The Best LLM Models and Prices for Your Prompts

Openrouter is the best unified interface for LLMs.

You can find the best models for a specific use-case and see which other apps are using that model.

This video covers the story of a faceless designer that achieved $1 million in revenue in 2023 while maintaining anonymity, with only 31,000 followers on X.

Top Tweets of the day

1/

Crazy good insight!

2/

Apple TV+ produces A+ shows while doing D- marketing.

I've only watched Severance but I've heard Apple TV+ has many good shows.

3/

The difference between amateurs and experts lies in deciding which startup to build.

Elon Musk plays the best (and the hardest) startup games:

  • Internet (Zip2)

  • Electric Cars (Tesla)

  • Rockets (SpaceX)

  • Brain-computer interfaces (Neuralink)

  • Robotics (Optimus)

  • Artificial Intelligence (X.AI)

Rabbit Holes

  1. Case Study: From 0 to 400K+ Clicks in 4 Months - Fast-moving SEOs have made millions since 2021. Charles Floates, a blackhat SEO, turned $30k into $600k. This is the kind of luck where you prepare yourself for 10 years and an opportunity comes along where you can make millions. You only get 2-4 opportunities like this in your lifetime.

  2. The B2B Cold Email Mastery Guide: How to Send 1000 Emails Daily with a 75%+ Open Rate - Best practices for Cold Email. I stumbled upon this guide while they were promoting it on Reddit.

  3. Why you need an LLC - If you run a business without liability protection, you're risking financial ruin. This guide makes a case to get your own LLC so your personal assets are protected. It is even recommended to do as a freelancer.

Until next time,

Your Spells Master!

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Read all the old case studies here.

More Startup Spells 🪄

  1. Backlinks from Reddit Image Carousels (LINK)

  2. Social Media's Unspoken Rule (LINK)

  3. Avni Barman's LinkedIn Content Strategy (LINK)

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