🪄 Raygun: Worst Olympic Breakdancer Or A Marketing Genius?

Hey,

The Spells Master is back!

Welcome to the 134th issue.

Today's topics:

1. Raygun: Worst Olympic Breakdancer Or A Marketing Genius?

2. A tool to Scrape Any Source URL or API with no code

3. One recommended video on How to Negotiate with Influencers (Insider Tactics)

Raygun: Worst Olympic Breakdancer Or A Marketing Genius?

Rachael Gunn aka Raygun, bombed at the Paris Olympics 2024 in the breakdancing event and turned it into a meme-fest.

It was Breakdancing's Olympic Debut and she got them mainstream attention while simultaneously carving her name in Olympic history.

While many people found it cringe, others found it hilarious.

She knew she couldn't beat her competition.

So she used the international stage to make a name for herself and it worked.

She's literally trolling everyone.

Look at the comments getting riled up and giving her more views.

She has started a trend on TikTok. I doubt it'll stop anytime soon.

She got mentions from Adele and comedian Rachel Dratch impersonated her on The Tonight Show Starring Jimmy Fallon.

She's covered in Australia's top news channels like Sky News Australia as well as other channels like The Project and Guardian Sport. All big news publications are covering her story.

She blew up on Instagram where she went from 4.3k followers on 09 August 2024 to 185k followers on 18th August 2024.

She can capitalize on her recent brand growth as it has soared in value and can potentially make anywhere from $500k to $2.5m if she lands brand deals from big brands. She's phenomenal on camera so its just a matter of time she signs an ad.

She can also sell a merch or do brand deals and cash in on her brand like the Hawk Tuah Girl to print atleast a million in a matter of months.

Virality like this has a time window of 30 days unless she capitalizes fast before she's forgotten.

But for many, she's the only breakdancer they'll ever know.

A tool to Scrape Any Source URL or API with no code

Stevesie is a platform where one can scrape any source API or URL with no coding required.

They have a list of scrapers for popular platforms making it easy to scrape data.

One recommended video on How to Negotiate with Influencers (Insider Tactics)

This video covers the negotiation tactics if you use influencer marketing as a strategy.

Bookmark it so whenever you reach out to influencers, you don't waste more money than needed and always have an upper hand.

Top Tweets of the day

1/

Everyone wants to own a SaaS because code gives massive leverage, has insane margins, and you can exit for 5x-10x or more.

2/

Assume every software you use has a 80% markup and nothing will surprise you anymore.

3/

Any product in any niche can make $1m if your market has enough buyers and you can reach them in one place.

Rabbit Holes

1. 7 Tips to Write Fantastic Facebook Ads That Convert - 90% of traffic you'll ever get is unaware. Your job is to convert them into problem aware. This post contains lots of real examples covering the stages of awareness.

2. How to automate Instagram Strategy with CrewAI - Future Social Media Managers will create full-blown threads for an entire month in <$10. The smart ones have already done it.

3. Productivity - "Compound growth gets discussed as a financial concept, but it works in careers as well, and it is magic. A small productivity gain, compounded over 50 years, is worth a lot. So it’s worth figuring out how to optimize productivity. If you get 10% more done and 1% better every day compared to someone else, the compounded difference is massive." ~ Sam Altman

Until next time,

Your Spells Master!

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More Startup Spells 🪄

1. Wavve: From $125k MRR To 7-Figure Exit (LINK)

2. ImagenMIA: Photo AI for Spanish Market (LINK)

3. Reverse-Engineering Distribution (via Open Analytics) (LINK)